hello! i'm ariel.
I design identities, systems, and experiences to communicate meaningful stories and deliver purpose. I'm passionate about integrating visual communication, human-centered design, and psychology into my design approach. In whatever context, I always have a growth mindset within design's multidisciplinary & collaborative culture.
Lippincott, London — Driving growth through brand innovation
what others said
“Ariel is able to work and produce iterations of designs to solve problems with a speed that impresses even senior colleagues. She generates her own motivation to get work done in addition to delivering at a high-quality bar, which she tenaciously works at until she does.”
— MICHAEL SUI (INCLUSIVE DESIGN LEAD, AIRBNB)
“Ariel has continued to push the limits and expectation of deliverables by always taking it steps further, incrementally improving the smallest detail until perfect. Ariel is an amazing collaborator, who is able to take feedback, synthesize it, distinguish if it's relevant, and apply it accordingly.”
— TAIDO NAKAJIMA (GLOBALIZATION LEAD, AIRBNB)